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BeCAUSE!

The psychological building blocks that prevent us from, and allow us to, accomplish anything, everything and nothing.

Ever complete a goal and it was a little too easy?  Is there something that you just can’t seem to accomplish even though you do way everybody else does?

What’s helping you?

What’s stopping you?

 

Just released in May 2025, BeCAUSE! reveals the layer of our psyche that truly controls our lives—the Monsters and Unicorns that were placed there by ourselves and others.

Get tickets now to the book talk and signing

You can find Mark Bradford’s books on Amazon, Barnes & Nobel and wherever books are sold.

Mark’s books are now available in CountyCat libraries.  Search your library’s catalog and if you can’t find it just make a request—most libraries are happy to assist you.

The pre-readers have spoken!

“The Jonah effect stuck out. Because it resonated.”

“I couldn’t help thinking about people I know—I think I know their monsters now!”

“I really liked the part about we need to have a why.  Otherwise, goals will fall apart if for no other reason to complete them.   This thought will be helpful to me as I work with clients in goal setting related to performance management. “

“It (BeCAUSE!) really helped me address limiting beliefs—my limiting beliefs.  I see it now.”

An insightful, experimental psychology book written in the same vein as the psychologist-endorsed Three Voices and the revealing The Status Game series of books.

If you enjoy a deep but easy-to-read book explaining the complexities of humans, then you’ll enjoy BeCAUSE!

Early reviewers loved it.  I think you will too.

Explore the psychology behind why we succeed, and why we fail. BeCAUSE! talk, Q&A, signing, and a chance to win coaching.

BeCAUSE! Book Presentation, Signing, and Free Giveaway
Date: Tue Jun 24 2025
Time: 6:00 PM
Location: WaterStone Bank

Come see a 30 min presentation on the book and then we’ll see if we can find out why you’re stuck/why you can’t get something done that seems so easy…

The hour goes by quickly so bring (in your mind) something you have had difficulty with accomplishing.

BONUS: Bring a copy of the book, or from ther library, proof that you requested it or have it on hold and you’ll be entered to win full setup into the AFL coaching system and one free session – a $299 value.

 

Limited copies of the book will also be avail for purchase.

BeCAUSE! is an experimental psychology book by Mark Bradford, who has also authored works such as Three Voices, OneSelf, The Status Game II & II as well as fiction.

© 2025 Mark Bradford, Alchemy Publishing.